Giacomo-Lucchetti-Jack-27-founder-Cuori-in-Corsa

Reviewed by Giacomo Lucchetti pilot

The collaboration with Factory Communication came about as a result of valuable referrals received from business partners with whom my facility has been working for years.

During the first meeting held in the Saronno office, in addition to the deep expertise and experience expressed in the development of the various projects, I could see the deepest passion applied to every single detail.

A very strong harmony was immediately established, particularly with CEO Donato Cremonesi, with whom the foundations were laid for a collaboration that proved decisive both for the enhancement of my profession as a pilot and for the Hearts on the Race project.

An extremely efficient communication plan was prepared, which was followed by the creation of the (objectively beautiful) logo that reflects the personality and goals of the Hearts on the Run project.

Hence the creation of the website and official brochure.

It would be easy for me to point to such achievements as invaluable: the real judgment rightly came from the institutional partners of Hearts on the Run who through such tools were able to dynamically ascertain the promotional potential we offered.

We have already entered into a further stage of development that together will see us star in the rescue activity for earthquake victims, the activity within national events and exhibitions, the new TV spot against animal abandonment, and in the course of the new sports adventure in which my transition from the 250cc class is planned. GP class to the Superbike class.

A collaboration that turned out to be fundamental whose goal is to achieve, in the near future, landmark results in our sports and social sphere.

Thank you for your attention.

Giacomo Lucchetti.