Contact us!
Contact us!
Menu

PPC campaigns

Articles & News

Filter categories

Native Advertising: What it is and benefits for Companies

Learn how Native Advertising, or native advertising, can help your Company’s Business. It is a digital marketing strategy that integrates promotional ads directly within the editorial content of an online platform.
Read the article

How to promote a corporate event with ADVs

If you are in the event marketing business and want your corporate event to be successful, it is not enough to just post an ad and hope someone notices it. In this article we discuss how to promote a corporate event with paid campaigns.
Read the article

PPC campaigns: trends and strategies for you Entrepreneur

For the entrepreneur, staying up-to-date on PPC trends is critical to optimize budget, increase ROI and maintain competitiveness in increasingly crowded markets. In this article, we take a technical and strategic look at the major trends in PPC campaigns, providing useful tools and tips for those leading a business.
Read the article

Advertising campaigns: our 8-point checklist

In this article we delve into how to design, manage, and improve advertising campaigns for maximum return on investment.
Read the article
Black and white photo of a girl. In the background are the words "Quality Score" in a yellow comic strip.

Quality score why it’s important for your ADV Campaigns

Let’s look at what quality score is and how it affects the ADV Campaigns you run on Google ADS, or Social channels
Read the article

SMS advertising: why it boosts sales!

SMS advertising remains a direct and effective marketing tool, despite the advent of new digital technologies. That is why this channel continues to be a winning choice for many companies.
Read the article
A manager in front of a wall on which there is remarketing lettering in Factory purple and a white stroke drawing of a muscular man

Remarketing Campaigns: Strategies, Benefits, and Best Practices.

Do you want to acquire new customers and increase your eCommerce sales? Do you want to improve your Brand’s visibility in your target market? Then you can’t wait! You need to implement a remarketing campaign.
Read the article
Two rows of 3 white cubes with black lettering. On the top row the writing SEO on the bottom row the writing ADV

SEO Strategies vs. ADV Campaigns: A Guide for Entrepreneurs

Two of the most discussed digital marketing strategies are Search Engine Optimization (SEO) and advertising campaigns (ADV). This article aims to clarify the differences between these two strategies, highlighting their strengths and weaknesses, to help entrepreneurs make informed decisions.
Read the article
Enter key on the computer keyboard marked "Shopping"

WooCommerce Merchant Center: boosts online business

This article explains WooCommerce Merchant Center, that is, the connection between your e-commerce made with WooCommerce and Google Shopping’s Merchant Center.
Read the article

Lead Generation Campaigns: The Key to Success

Lead Generation Campaigns can be the Key to unlocking the potential of Your Business. They represent one of the most effective digital marketing strategies for attracting new customers and increasing sales.
Read the article
Facebook login interface on a cell phone

Facebook Pixel: what it is and how to use it

The Facebook Pixel what it is, how to use it, and why it matters!
Read the article
campaigns google performance max

Push your Google Ads strategy with PMax campaigns

Performance Max campaigns promise to change the way you’ve leveraged Google Ads until now.
Read the article
Thoughtful young woman wearing a purple colored sweater

Meta Listing Library: spy on competitors on Facebook and Instagram

In this article we explain how to analyze your competitors’ advertisements on Facebook and Instagram thanks to Meta Ad Library.
Read the article
Illustration projected on a laptop computer screen. In the illustration some people using a cell phone and, above their heads, the words e-Commerce

Increase conversions and commerce with HubSpot CRM

By implementing HubSpot in your ecommerce, you can increase the conversion rate of your PPC Campaigns and, as a result, increase your online sales.
Read the article

Implementation of Google ADS campaigns

In this article we discuss the implementation of Google ADS campaigns to acquire new customers and increase sales!
Read the article

Lead generation for companies to find new customers

In this article we look at what Lead Generation Campaigns are for Companies, why to use them and what benefits they can generate.
Read the article

PPC campaigns

PPC campaigns or Pay per Click are a revolutionary advertising tool that allows you to design and implement marketing and communication activities at extremely low costs, with in-depth measurability and high average returns.

PPC campaigns are part of the activities defined as SEM (Search Engine Marketing).

There are several online channels that allow you to run PPC campaigns.

One of the best known and most widely used is undoubtedly Google Ads. This is followed by Facebook ADS, which also integrates Instagram, Twitter Ads and LinkedIn Ads.

Categorie degli articoli

Article categories