Entrust the positioning of your Online Shop to our Team of SEO Specialists for eCommerce.
We specialize in eCommerce SEO (Search Engine Optimization) for search engine placement of eCommerce sites built in WooCommerce!
Being first on Google means: intercepting searches made by users, improving Brand visibility, increasing the number of Contacts, Customers and Sales of your e-commerce.
Have you built an eCommerce with WordPress and want to sell online? You need a specific and customized eCommerce SEO strategy!
If they told you that it is enough to make an e-commerce and invest some money in ADV Campaigns and SEO, they have NOT told you the truth.
The aspects you need to consider to push your e-commerce sales are really many:
The recurring question…
Every day we deal with Entrepreneurs, Marketing and Sales Directors, Business Owners and Companies.
They ask our agency for an SEO Strategy for eCommerce that can greatly increase Google rankings and sales of their products.
As we always say: there is no magic formula.
There is a method that is developed in 4 steps:
The specialized services on WordPress and WooCommerce that grow your Business!
Our method is based on four basic steps: Analysis, Strategy, Content, Optimization/Monitoring.
The entire process is aimed at understanding your website’s current ranking, removing the elements that have resulted in poor indexing, and planning search engine optimization activities that allow you to increase your search engine rankings.
These are the main activities carried out by our agency to check the health of your online store and implement a winning SEO Strategy for eCommerce.
Being first on search engines means winning over your competition and increasing the number of leads, customers and sales!
In Google’s intent, SEO and User Experience increasingly go hand in hand.
The better a page performs and works well, the more useful and thoughtful the content is for the user, the better it is on the SEO front.
Which then becomes even more obvious and important if we are talking about an online store.
Think of a physical store: there’s the sign, there’s the storefront, there’s the arrangement of products inside, there’s also the music, the scent, the decor, the expertise of the salespeople.
SEO, SEO copy, and UX do exactly the same thing.
Sometimes it’s hard to tell where the role of one ends and the role of the other begins.
The mix and match between these fields of digital marketing helps you get more visibility among search results, get more organic traffic to your site, and increase conversions and sales.
Therefore, when launching your e-commerce and creating product sheets, it is very helpful to have a team of digital marketing specialists working in synergy.
Each page is important and must convince the potential customer to buy from your online shop.
The texts, therefore, must be optimized for Google (SEO), but they must also give the customer the useful information and the right motivation to spend their money (persuasion).
From a technical point of view, we talked about loading speed and breadcrumb navigation.
Both help you on the SEO front, but both also increase the likelihood that a customer will complete the buying process.
Imagine pages that load quickly, hyperlinks that work, a shopping cart that correctly takes orders, and a registration and payment process that is streamlined and functional.
Don’t you think a potential customer is more likely to buy with a good user experience?
Not only that, if everything goes smoothly and the experience is pleasant, the customer will associate this memory with your brand and you will have taken the loyalty process a step further.
All beautiful, but to fit all the pieces of the puzzle together you may need some help.
If you really want to optimize your product pages, it’s obviously not enough to just focus on SEO. In fact, you need to step into the user’s shoes, then take care of the User Experience of the entire site, optimize the content in such a way that it will be available when they need our help the most…
In short, as we have already explained several times, in order to increase our Business, it is necessary to employ the most performing and innovative marketing technique of the moment. Namely, Inbound Marketing.
This strategy is not focused on a single area or theme. Inbound Marketing is a true philosophy, comprehensive and composed of a variety of elements, which are shaped according to the goal we intend to achieve.
Inbound philosophy has a cardinal rule: put the customer at the center.
And thanks to this rule we will be able to:
Read all the articles in the section of our Blog dedicated to SEO Strategies