Let Us Out e-commerce platform development
The eCommerce Marketplace of furniture.
The new Italian eCommerce marketplace site created by Factory Communication for Let Us Out, the innovative portal dedicated to designer furniture.
The goal of Let Us Out, was to create an online space dedicated to professionals in the furniture industry.
A controlled and specific virtual environment to bring together supply and demand, with a focus on sought-after and innovatively designed furniture items.
Through Competitor Analysis, it was possible to realize the SEO positioning strategy of the new brand in the market.
The main purpose of implementing the new marketplace, was to acquire new customers, launch the new Brand and increase sales of these designer furniture products.
E-commerce Platform Development: Technologies and Services Implemented
For the realization of the Let Us Out project, WordPress, the best performing CMS in the field of websites, was used.
WordPress is the perfect tool for making responsive and easy-to-use websites.
It is our most powerful ally, to implement our SEO Strategy, and manage our web content.
In addition, by integrating HubSpot into the website, it was possible to improve the acquisition and profiling of users, visitors to the site.
In fact, Hubspot integrates information request forms, newsletter subscription form, live chats and chatbots.
WordPress
One of the most powerful CMS (content management system) in the world. Open source, intuitive and SEO friendly.
Astra
WordPress theme for developing sites that are fast, lightweight and optimized for all search engines.
Elementor
The best WordPress page builder for creating professional, eye-catching and optimized sites on all devices.
Yoast SEO
The plugin that allows you to manage and optimize the SEO positioning of your website on search engines.
HubSpot
The most advanced CRM platform for doing Inbound Marketing in a structured way, integrating Marketing, Sales and Customer Service.
Are you looking for the agency that specializes in e-commerce platform development?
Don’t wait, contact us!
For quick contact call 0373-1940605 or write to info@factorycommunication.it
Multi-vendor platform WCFM Marketplace and WooCommerce
This WordPress and WooCommerce plugin, is definitely among the best applications to build your own industry marketplace.
In the specific case of Let Us Out, this tool was used to allow all Vendors to register, create their own account within the platform, and upload their products independently.
Manufacturers and sellers who wish to join the furniture marketplace need only register and wait for Let Us Out’s approval to upload their product catalog.
And this will be just the starting point to begin selling on the marketplace.
In fact, thanks to WCFM, it is possible:
- Making the specific page for each individual Brand;
- Customize the relevant product sheets;
- Generate personalized coupons;
- Choose from multiple payment types (PayPal, bank transfer, cash, etc.);
- Implement an SEO strategy for each individual vendor;
- Manage shipments on a customized basis, with different rates depending on area, country, distance, etc;
- Set different commission modes (percentage, fixed, fixed + percentage, etc.).
In short, WCFM is definitely among the must-have plugins for building your marketplace!
With this Plugin, developed specifically for those who want to build their own marketplace, you will be able to offer a perfect User Experience to both customers and your partners.
Transactions take place directly between customer and vendor, and in the specific case of Let Us Out, it may decide to set different fees or royalties, depending on the referral partner.
Build your eCommerce Marketplace site like Let Us Out!
By studying the Buyer Persona, and thus the e-commerce target audience, it was possible to create an ad hoc Marketing and Communication Strategy tailored to the Client.
Of course, after conducting a careful Competitor Analysis.
This modus operandi made it possible to optimize all content on the new marketplace site effectively, intercepting potential partners and ideal customers, and also increasing opportunities for collaborations and online sales.
If you too are thinking of building a new ecommerce for your Company, or your new industry marketplace, the team of Factory Communication, Marketing and Communication Agency, is at your disposal!
Find out how Factory Communication can help you!
