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Breadcrumb Gossario Factory Communication

Breadcrumbs: What they are and what they are for!

Breadcrumb literally means breadcrumbs, like the ones used in Tom Thumb’s fable to find their way back.
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What is Kinsta and why it is critical for your site

If you are a business owner who is looking to improve your website, optimize loading times and simplify the management of your WordPress site, you have probably already heard of Kinsta.
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a woman is using a Tablet to buy a pair of dress shoes on an eCommerce site

Abandoned WooCommerce carts: Which Plugins to best manage them!

Shopping cart abandonment is a widespread problem in eCommerce, with abandonment rates that can exceed 70 percent. In this article we look at Abandoned Carts on WooCommerce, how to manage them and which plugins to use to improve conversion rates.
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a woman dressed in orange cools down in front of a fan

Web site heat map: why you can’t do without it

In this article we discuss website heat map, explain what they are and why they can be the winning weapon to optimize your website, deliver a better user experience, increase conversions.
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WordPress site security with 2FA dual authentication

If you run a WordPress site, security should be a priority: you need to protect your site from user account breaches, especially if your site allows access to your customers, for services and/or purchases.
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WordPress backup: how is your company set up?

Backing up a website is a useful, indispensable tool. It allows you to easily and quickly solve problems large and small, up to disaster recovery. Read our guide.
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Creating a site with Elementor: a guide for Entrepreneurs

If you’re an entrepreneur or business owner, you’re probably wondering how to create an effective site without having to invest significant resources in development or rely on complicated technical tools. In this article we look at why creating a site with Elementor is the ideal choice for entrepreneurs and businesses that want to acquire new customers and increase online sales of their products and services.
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Yoast SEO WordPress plugin: get your site off the ground

Whether your site is built with WordPress or WooCommerce, choosing the right SEO management tool can make the difference between being visible or staying in the shadows. In this article we look at why to choose the Yoast SEO WordPress plugin for SEO management on WordPress and WooCommerce sites.
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WordPress marketplace: WC Vendors vs WCFM which one to choose?

Creating a multivendor marketplace on WordPress is now one of the most effective strategies for starting a scalable e-commerce business, similar to Amazon, Etsy or eBay. In this article, we will take an in-depth look at the features, strengths and differences between these two plugins to help you choose the solution that best suits your needs.
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Human hand meeting a robot hand, in the background a tablet co an image symbolizing AI

llms.txt indexes your site for ChatGPT and Gemini

In this article we look at what LLMs are and why it is critical to enable the llms.txt feature to make your content more understandable to artificial intelligence languages.
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Albore Design website homepage, e-commerce of 3D printed lamps

WooCommerce SEO consulting: grow your business

This article explains how a WooCommerce SEO consultancy can increase the number of customers and sales of your company’s products and services.
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Pinterest for WooCommerce: complete guide for your eCommerce

Integrating WooCommerce with Pinterest is a strategic choice for any business owner who wants to expand their digital presence, increase product visibility and generate sales in an organic and automated way.
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WooCommerce eCommerce development: complete guide for entrepreneurs

Learn why to choose WooCommerce, benefits, integrations and strategies to create a successful e-commerce
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Creating an e-commerce site to sell online: a guide for Entrepreneurs

In this article, we will take a step-by-step look at how to create website with ecommerce, outlining SEO best practices, digital marketing strategies, and the most effective technical solutions to successfully position yourself in the online marketplace.
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Image of an Italian-language ecommerce displayed on a cell phone. Two arrows indicate the respective English and French translations

Hreflang: a guide for multilingual SEO optimization

Hreflang is a powerful tool for SEO optimization of multilingual websites. Learn what it is, how it works and how to implement it correctly to improve your site’s ranking in international searches.
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Ultimate SEO checklist for Your E-commerce!

If you run an eCommerce business, you can’t miss this article. Our 26-point checklist that tells you how to optimize the SEO side of your online store.
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Shop page of the eCommerce of Albore Design manufacturers of 3D printed lamps

E-commerce seo optimization: what to do?

Learn how seo optimization of your e-commerce can improve your website’s search engine ranking and determine the success of your online store
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WooCommerce vs Shopify

WooCommerce vs Shopify with a look at SEO

WooCommerce or Shopify? For those looking for an ecommerce platform, these are certainly among the most popular and recommended.WooCommerce vs Shopify is a comparison that is based on price, of course, but mostly on the features of the platforms, from ease of installation and use to freedom of customization, both functional and aesthetic, and choosing between the two may not be easy, especially for those starting from scratch.
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Fast hosting for WordPress: why it’s critical for SEO

Learn how to improve the user experience of your website with fast hosting for WordPress. Remember: no user will linger waiting for your site to load that page that never loads, wastes time and consumes a lot of data.
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a woman is buying a pair of shoes on an ecommerce site

Open a site to sell online VS Point of sale

Is it better to have an eCommerce or a traditional point of sale? What are the differences? In this article we analyze the strengths and weaknesses of both online and physical point of sale.
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Do you sell on the internet? Take care of your product descriptions!

If you sell on the Internet, product descriptions are one of the key elements for e-commerce success.
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Enter key on the computer keyboard marked "Shopping"

WooCommerce Merchant Center: boosts online business

This article explains WooCommerce Merchant Center, that is, the connection between your e-commerce made with WooCommerce and Google Shopping’s Merchant Center.
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Schema.org what it is and why it is critical for SEO

Schema.org is a deviltry that allows us to greatly supplement and implement our SEO Strategy. Basically, it is a tool that allows us to clearly communicate, to search engines, the content of a web page.
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Computer placed on a desk. A website interface is displayed on the monitor. To the right of the computer is a graphics manual.

Want to create a professional website? Our check list!

These are 14 points that will help you understand what elements are important in creating professional websites. You can use them to compare the different offers you have received and choose the Web Agency that is right for you.
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eCommerce interface of Abbigliamento Antica Sartoria Positano, created by Factory Communication

Opening an eCommerce store: our 12-point checklist

If you want to open a high-performing and well-indexed e-commerce, the elements you need to take into account are the ones you don’t see: Analysis, User Experience design, SEO Strategy. Today, the most effective and efficient solution is to equip your company with a 24-hour, 365-day-a-year e-commerce.
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Illustration projected on a laptop computer screen. In the illustration some people using a cell phone and, above their heads, the words e-Commerce

Increase conversions and commerce with HubSpot CRM

By implementing HubSpot in your ecommerce, you can increase the conversion rate of your PPC Campaigns and, as a result, increase your online sales.
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Facebook for WooCommerce, the Plugin to boost sales

You probably installed the “Facebook for WooCommerce” plugin and want to find out how to synchronize your Product Catalog with your Facebook Page or Instagram Channel to sell online.
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WooCommerce Hubspot handles abandoned shopping carts

If you sell online, you can increase your revenue through abandoned cart management with WooCommerce Hubspot.
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Enter key on a computer keyboard turned into a Shopping key

Increasing eCommerce sales: 8-step strategy

Guide to analyze in detail what are the key elements to be evaluated, to design and implement your e commerce site.
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interface of a furniture eCommerce site

SEO product tab: optimization for WooCommerce

Taking care of the SEO aspect of the Product Page allows us to attract new users to our site, incentivizing them to click through.
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WooCommerce

Facciamo decollare le vendite del tuo eCommerce realizzato con WooCommerce

I nostri servizi sono dedicati a tutti gli Imprenditori che stanno pensando alla realizzazione di un sito eCommerce persuasivo e funzionale basato sulla piattaforma WordPress + WooCommerce.

Sono alla ricerca della Web Agency in grado di occuparsi di ogni aspetto: dalla progettazione fino alla messa online.

Chi scegli Factory Communication vuole:

  • Posizionare online il proprio negozio o marketplace
  • Distinguersi dalla concorrenza
  • Intercettare il pubblico in target con i propri prodotti e servizi
  • Acquisire nuovi clienti e contatti
  • Incrementare le vendite
  • Avere soluzione altamente performante integrata con il proprio ERP e i servizi Logistici

Aprire un negozio online è il primo passo per commercializzare i tuoi prodotti o servizi online.

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